Best For Music
Ah yes – the appallingly-named Best For Music – shortened to BFM, which was snappier for sure but unfortunately sounding a bit much like BeatFM, as Beat106/Xfm was known at the time.
The paper was… well, it seemed to vary, to put it politely. On every level. At some point (below) it was a fortnightly colour tabloid, but I’m sure it was monthly, bi-monthly, A4… it was actually A3-ish but with a weird foldover format for the newsstands, not that it ever got to the shops as it was free… some of the time anyway.
It was also a shambles to start with, only coming out occasionally, often embarrassingly late… advertiser confidence was not so much eroded as shattered, and it descended into a downward spiral not far into its short life.
Which was a shame, as towards the end it was looking good with a decent design, it had become more stable in terms of publication dates, it had gathered some good writers…
And it could always boast the first interview with Guy Berryman out of Coldplay. Yes, that was BFM’s legacy…

